How to Choose Your Eyeglass Lenses

How to Choose Your Eyeglass Lenses

Eyeglass lens options have grown incredibly in the last several decades. Whereas early eyeglass lenses were made from glass, advancements in lens materials have made them safer, thinner, lighter, and featuring benefits that early inventors never could have imagined!...
How to Pick Eyewear for Your Child

How to Pick Eyewear for Your Child

Picking eyewear for your child can be stressful. There are many options for lenses and additional features to make lenses better suited for the wearer’s needs. Children often want to be involved in the decision, but it’s ultimately up to the parent to be sure that...
Options for Eyeglass Lenses

Options for Eyeglass Lenses

When choosing eyeglasses, the right lens options not only improve vision, but also complement your profession and lifestyle. Material World When eyeglasses were first invented, optometrists ground lenses from glass. The downside, glass breaks easily and can injure...
The Pros of Progressive Lenses

The Pros of Progressive Lenses

Multifocal lenses have made everyday life much easier for people over forty. Bifocals were invented sometime in the 1700s, but trifocals and eventually progressive lenses were later created to give wearers even more functionality. The options are great, but making the...
Building a Fan Base for Sports Eyewear

Building a Fan Base for Sports Eyewear

Professional basketball player LeBron James was wearing protective eyewear when the Cleveland Cavaliers played against the Washington Wizards last year. He had injured his eye, incurring a corneal abrasion, in a previous game. What started as a great example to...
Don’t Forget UV Protection this Winter

Don’t Forget UV Protection this Winter

Most people think of sunglasses as summer gear, but in some ways it’s even more important to wear sunglasses in certain winter conditions than in the warm summer months. Thanks to public awareness campaigns about the risks of skin cancer, more people are aware that UV...